Publisher Says Jury is Still Out on Apple News+
When Apple News+ launched earlier this year, the company hoped it would provide an “immersive magazine and news reading experience” that merited the ongoing monthly subscription. To be sure, around 200,000 subscribers signed up for a first free month, yet...
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Third Party Distribution: Too Much of a Crapshoot?
Publishers are finding that engaging with readers via Apple News and other third party platforms is too random and unreliable to offer a sustainable business model. Apple News got off to a rocky start. When the third party content system...
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