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And the Winners in the Magazine Wars Are…

14 April 201514 April 2015|Magazine, Print, publishing

“While mainstream magazines, from Dolly to New Idea and the various ladies' mags have been bleeding readers in recent years, many niche magazines, with far smaller print runs and far higher cover prices, are flourishing,” writes Clare Kermond in...

From Mass Market to Niche: The Magazine Move Continues

10 April 201510 April 2015|Magazine, publishing

“While mainstream magazines are seeing sales fall, and long-standing titles such as Loaded are printing their final issues, the world of niche, independent mags is going from strength to strength,” writes Ruth Jamieson in The Guardian. “Instead of trying to...

“Your Magazine is NOT Your Product”

09 April 201509 April 2015|Magazine, publishing

[responsive][/responsive]Four years ago, Makeshift magazine started as a Kickstarter-backed project, and has morphed into a successful, self-described “functioning media company.” Now founder Steve Daniels has some sage advice in “How to start a magazine: Lessons from four years in print.”...

The More Things Change…

06 April 201506 April 2015|Print, publishing

“Humans are incredible,” writes Sacks (or as we know him around here, BoSacks) for Folio:. “We have such a long history of solving problems and creating solutions, not only for our survival, but for the easing of everyday life,” he continues....

Print is Alive, and That’s a Fact

17 March 201517 March 2015|Print, publishing

It’s probably superfluous to even mention this, given recent success stories like Porter and Monocle and marketers’ continue love of print. But let’s reiterate, folks: Print is not dead. So says Imagine Publishing exec Damian Butt in an interview with...

Trade Magazines Hot in Emerging Markets

03 March 201503 March 2015|Magazine, publishing

For emerging markets, especially China, trade magazines look to be hot properties in the next few years. “Markets such as China, India, Russia and South Africa will see the fastest growth in total trade magazine revenue as local businesses look...

The Editors Guide to Brand Publishing in the New World

25 February 201525 February 2015|content, Editorial, publishing

“Telling great stories is always an editor’s top priority, but working with a brand adds an entirely new set of priorities,” says Ryan Galloway in Contently. “Suddenly having clients to please and marketing KPIs to hit can make the transition...

What’s Keeping B2B Publishers Awake at Night?

23 February 201523 February 2015|Magazine, publishing

[responsive][responsive]As publishers make the shift to magazine media companies, they are faced with a whole new set of challenges. Like any challenge, identifying the issue is the first critical step in adjusting your plans, so we appreciate Alex Ford’s article...

Is Snapchat About to Jump the Shark?

03 February 201503 February 2015|Apps, content, publishing

Snapchat is about to become a publisher. “Today, the image messaging app announced that it is going to become a new kind of publisher. Publications such as National Geographic, CNN, Vice, and Yahoo, amongst many others, will be pushing content...

If Only…Dead Tree Edition Gives Predictions for 2015

15 January 201515 January 2015|Magazine, publishing

[responsive][/responsive]A slightly giddy D. Eadward Tree has finally joined the ranks of prognosticators with his predictions for publishing in 2015. And boy, are they doozies. “When glancing at my article in the current issue of Publishing Executive, I had a...

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