Is Instagram About to Pull the Plug on the Fake Influencer Industry?
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Instagram made a change and pretty much broke the internet. The social platform owned by Facebook has been running a trial in Canada since May that hides the number of “likes” from the public. Last month, they announced they would...
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Move Over, Fake News…You’ve Got Some Serious Instagram Competition
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Think that deal is too good to be true? It probably is...especially if you saw it on Instagram. “Long gone are the days when Instagram co-founder Kevin Systrom vetted every ad on the platform,” writes Shareen Pathak in Digiday. “Now,...
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Four Ways Brands Make Money in the Instagram Monkey Sphere
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As Instagram quietly becomes the number two social media platform for publishers, money is being made with these specific strategies. Is your brand on Instagram? More importantly, is your brand making money on Instagram? “As a platform, Instagram might not...
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FTC Coming Down on Celebrity Endorsements
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Advertisers are facing a new threat as the government calls out paid social influencers for what they are. There is a new way to make a living online. “Social media influencers” with huge audiences are often sought out by brands...
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Posts Up, Interactions Down — What’s Going on at Instagram?
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The former “King of Social Interaction” now looks to be suffering from overuse. It was called the “King of Social Interaction” by Forrester Research, breaking the rules of engagement on social networks across the board by 2014. Instagram, the social...
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