“If print is dead, nobody told Francesca Burns and Christopher Simmonds, whose new biannual magazine, PRINT, launched late last year,” writes Kin Woo in The New York Times Style Magazine.
“For us, PRINT was always about a love of magazines, a love of image making; and a desire to create something beautiful, honest and optimistic without an agenda beyond that,” says Francesca Burns. She, along with Christopher Simmonds, recently launched a twice-yearly print magazine about all things print.
Did it take? Oh my yes. According to Angela Hill of Idea, the magazine sold so quickly that it became “the fasted selling independent magazine launch” in the history of their store.
We can see why. The magazine comes packaged in its own box, complete with posters, prints and badges, and the depth of the content seems nearly magical.
Woo introduces us to three other hot new indies, including Mastermind by fashion industry luminary Marie-Amélie Sauvé.
“The magazine’s eclectic content features pieces on architecture, psychoanalysis in Buenos Aires and food,” Woo writes about the premier issue.
The two other titles in Woo’s write-up — Re-Edition and Replica Man — were also launched by fashion industry veterans. What each of these four titles has in common are deep industry experience and a determined point of view. These are not mass-market titles published by magazine publishers. These are works of passion on a niche topic from well-established voices in their fields.
This truly must be the golden age of magazines, when careerists have the wherewithal to launch a print title for the absolute love of the idea. It almost takes our breath away.