Huff Post: Print Books Outsell Ebooks So Far This Year
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[responsive][/responsive]No doubt, ebook sales have been explosive since the Kindle launched in 2007. But according to new research from Nielson, ebooks were outsold by both hardcovers and paperbacks in the first half of 2014. “According to Nielsen’s survey, ebooks constituted...
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Deceptive Tactics in the Magazine Renewal Game
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[responsive][/responsive]Mum seems to the word from big name magazine publishers on third-party subscription renewals, according to Rick Edmonds in Poynter. The scam, which may not be technically illegal but is certainly deceptive, lures subscribers to pay for subscription renewals through...
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Finally, The Perfect Deal for Black Friday
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[responsive][/responsive]Pack that leftover turkey sandwich to go and meet me at Barnes & Noble. The bookseller has announced that they will offer half a million signed editions for sale on Black Friday, from more than 100 of their most popular...
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Airbnb is Launching a Print Magazine…and It Sounds Delicious
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[responsive][/responsive]Pineapples are the traditional symbols of hospitality in New England homes, and it’s fitting that the fruit is the inspiration behind the title of Airbnb’s new print magazine. “Later this week, Airbnb will release a glossy new print quarterly called...
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Prosperity Through Print: A Cultural Perspective
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Attracting new business to any area is a constant challenge, one that must balance economic incentives with the realities of the people who will work there. The best “deals” in the world will fall flat if the company is unable...
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Print Magazine Ads Looking Sweet to More Brands
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[responsive][/responsive]In the first three quarters of this year, there were 8.9% more brands advertising in national consumer magazines than in that same period last year. “Across 177 national consumer magazines, the number of brands advertising January-September, 2014 increased by 8.9%...
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Forget the Little Shampoo Bottles: This Hotel Offers a Print Magazine
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[responsive][/responsive]They’re hip, they’re gorgeous and they don’t come cheap. We’re talking about the rooms (and quite possibly the guests) at the Standard’s properties in NYC, LA and Miami. And now, they come with a custom printed magazine based on the...
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Sunny Days: Sesame Workshop Bullish on Kids Magazine Market
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When Sesame Street magazine returned to print last January, the event was viewed as a positive sign in the children’s magazine category, a niche that shared the recent challenges of the industry as a whole. Fast forward almost one year,...
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Great News for Publishers: Print Media Buying Has Stabilized
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[responsive][/responsive]The dominant paradigm in the marketing industry – that print media buying has shifted toward digital never to return – seems to have turned on its head, according to a panel of ad agency executives at a breakfast last Thursday....
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CNET  Makes the Jump from Screen to Print
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[responsive][/responsive]CNET will appear in print beginning this week, sold on newsstands with a cover price of $5.99, and the media is having a good time with the irony of it all. “A leading technology website, CNET, is expanding into a...
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