How This 200-Year-Old Publisher is Winning at Life
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[responsive][/responsive]Ebner Publishing has had a very good year, during a time when many publishers are struggling. What does this 200-year-old company know that the rest of us need to understand? As magazine publishers attempt to redefine themselves as magazine media...
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Print: It Just Won’t Die for Marketers
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[responsive][/responsive]It’s been poked and prodded, dissected and dismantled. It’s been knocked about and pushed aside by a ravenous digital marketing frenzy.  The printing industry has seen a heavy share of plant closings and mergers, while customers have scaled back in...
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What One Print Junky Says About Her Favorite Medium
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[responsive][/responsive]Tini Alexander is a print junkie. Her blog, Dreaming in CMYK, is a testimony to the deliciousness of the four-color printing process, and she has a self-professed obsession with the medium. So, when she gives us her Top 5 Reasons...
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Tech-Savvy Teens Still Prefer Print
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[responsive][/responsive]Born with technology at their fingertips, today’s teens are truly digital natives, learning to speak the language of social media and digital discovery as easily as learning to talk. Yet, somewhat surprisingly, they prefer to read books in print according...
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Why Anna Jones Chooses Excitement Over Fear
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[responsive][/responsive]What’s terrifying to some is exhilarating to others, and Anna Jones falls squarely in the latter. Speaking to The Guardian’s Oscar Williams, the Hearst UK CEO waxed bullish on the future of the magazine industry. “It’s one of the most...
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Print — The Gateway Media
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[responsive][/responsive]As marketers we seem to be coming to a collective grip on the fact that our customers are living in a multi-channel world. It is no longer a question of “digital or print” as we put our campaigns together. Rather...
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10 Facts About Print That Mean Business
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We’ve been talking a lot about the shift in understanding of omni-channel marketing, with print and digital co-existing and working in tandem to drive business. Yet it can still be a tough sell to include new print initiatives in your...
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(Insert Name Here) is Bringing Printing Back
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J.C. Penney is set to relaunch their print catalog this spring, after the retail giant shut down the “Big Book” in 2009.  According to Suzanne Kapner in the Wall Street Journal, the decision was made “with data showing that many...
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On Point Rant for the Day: Print Ain’t Dead!
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As one of the largest industries in the world (bigger than the auto industry in sheer number of employees), print is far from dead says Bob Sacks in Media Vent. “Did you know that print is a $640 billion dollar...
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Print Book Sales Grow as E-book Sales Dip
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[responsive][/responsive]Earlier this month we reported that for books, print is making a comeback (based on figures from Nielsen BookScan and reported by Publisher’s Weekly). We noted that print books significantly outsold e-books in the first half of last year, further...
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