Most of us are cognizant of the need to protect our environment. And most of us do things every day with this in mind … maybe we recycle, or turn... read more →
It’s been five years since the FTC cracked down on environmental marketing, warning companies that their “go green / go paperless” campaigns were misleading and unsubstantiated. The claims that digital... read more →
Paper pricing in the printing industry has always been a bit of a roller coaster ride, with hefty increases due to supply shortages in 2018. But according to D. Eadward... read more →
It’s been a staple of human communication for more than 2,000 years when paper was invented in China. And it radically changed mankind’s ability to retain and transmit our collective... read more →
“You will never see me taking notes in class on a laptop.” That decisive statement from WMU engineering student Jacob Gabriel Courey is, it turns out, backed by science. “Handheld... read more →
Myth: Electronic communication is more environmentally friendly than paper-based communication. Fact: Tons of e-waste are generated globally each year, and only a small percentage is collected and reused. As more... read more →
Understanding the 10 things the industry got wrong – really wrong – about publishing in the 21st century. Do you ever read an article and find yourself nodding along, saying... read more →
Todd Palkowitsh, Purchasing Manager, Freeport Press It’s no secret that the printing paper industry is facing some pretty significant challenges right now. Some industry veterans are calling it the worst... read more →
I’ve got a little quiz for the marketers out there: Why does your target audience love print on paper? It’s more pleasant to hold than a digital device Paper provides... read more →
Concerned about rising paper costs? You can thank the U.S. government for some of that, according to some truck drivers. The electronic-logging device (ELD) mandate is supposed to protect truckers... read more →