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330-308-3300

Hyperbole and Hysteria in the Magazine Industry

31 October 201431 October 2014|Magazine, Print

[responsive][/responsive]I was reading my print copy of FOLIO: a few weeks back, diving into an article on their 2014 City and Regional Magazine Survey. (Yes, I was reading the article in PRINT…days before it was available online.) The subhead of...

Reader’s Digest Unveils Its New Look

30 October 201430 October 2014|design, Magazine, Print

[responsive][/responsive]Launched almost 100 years ago in 1922, Reader’s Digest is arguably one of the most successful magazines on the planet. And it’s undergone a facelift recently, with the new October cover unveiling a bold new look. As Casey Welton notes...

Print Magazines Preferred Over Digital By Content Marketers

28 October 201428 October 2014|Magazine, Print

[responsive][/responsive] “I like print,” says Yvonne Lyons of Right Source. “I think it’s alive and well. There—I said it.” Lyons is not, as you might expect, a print industry insider or publishing professional. In fact, Lyons works for a digital...

A Fresh, Sane Look at the Print Vs. Digital Debate

27 October 201427 October 2014|Digital, Magazine, Print

[responsive][/responsive]SPH Magazines in Singapore has a revamped business model, and they aren’t shy about going public with the reasoning behind it. “Clearly the old publishing model no longer works,” writes SPH’s Gloria Arlini in INMA’s Keynote Blog. “Magazines cannot survive...

Leaked from Google: Print Publishers Are More Credible

23 October 201423 October 2014|Digital, Magazine, Publisher, Website

[responsive][/responsive]It looks like Google has a crush on traditional print publishers, according to an article by D. Eadward Tree in Publishing Executive. The article refers to an internal Google doc that was leaked this spring. According to Tree, “[the report]...

How the Apple Newsstand is Failing Publishers

22 October 201422 October 2014|Apps, Digital, Magazine

[responsive][/responsive]We’ve been talking about this for a few weeks now, recounting stories that tell of the sad state of affairs with digital magazines. Publishers are, if not outright blaming Apple for killing subscriptions, at least assigning them a good portion...

Christie’s Catalog Gets a Stunning Modern Update

22 October 201422 October 2014|design, Magazine, Print

Christie’s archives go back more than 300 years, and their new magazine design team dug into the time capsule to get inspiration for their new look. The makeover is the brainchild of David Mckendrick, formerly of Esquire, and Wallpaper’s Lee...

The More Things Change…Print Stays The Course

21 October 201421 October 2014|Magazine, Print

[responsive][/responsive]Folio’s recent survey of consumer publishing executives uncovered some pretty interesting truths. First among them: The mantra that digital will soon be eating print’s lunch is more than a bit overstated. “That digital-is-catching-up-to-print narrative is overblown though, or at least...

Apple Watch Makes Its Media Debut… in Print

21 October 201421 October 2014|Advertising, Magazine

[responsive][/responsive]The Apple Watch makes its inaugural media appearance next month, “gracing the cover of Vogue China,” according to Mark Bergen in Advertising Age, with a cover shot that makes the watch look like an absolute must-have. “Vogue China is following...

Consumer Demand for Magazines Up 10%, Study Shows

20 October 201420 October 2014|Magazine

[responsive][/responsive]Over the past year, consumer consumption of magazine content has grown by 10%. That’s the finding for the Association of Magazine Media, according to Erin Palmer in Business Administration Information. “Through its new metric, dubbed Magazine Media 360, the association...

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