Freeport Press Blog

Insights and industry news from
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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Contently on the Print Publication Renaissance
When GOOD Magazine relaunched in print after a brief hiatus, company execs said they wanted...
Print: The Secret Weapon of Luxury Retailers
Just over one year ago, luxury online retailer Net-a-Porter took a huge leap and launched...
Viewability a Huge Headache for Mobile Advertisers
Interested in buying ads that are never seen? Clearly, the answer is no, and viewability issues...
AT&T Case Study: Print ROI Four Times that of TV
You can’t argue with the numbers. The Mobile Marketing Association recently published the results of...
The Big Question about Journalism’s Disruption
Something interesting is happening as new media companies like Buzzfeed, Vox and Vice raise bucket...
Why Digital Won’t Save Regional Publishers
Relying on digital growth alone is not the answer for regional publishers looking to regain...
15 Absurdly Clever Interactive Print Ads
As digital advertising has eaten into traditional budgets and strategies, sometimes it seems that the...
Freeport Press announces a major expansion in 2015
Established in 1880 as a weekly newspaper, Freeport Press Incorporated has been in continuous operation...
Twitter Left Off the Awesome on its New Homepage
Up until this month, the only way to experience Twitter was to sign up and...
How Loving Print Means Caring for the Earth
In the greenwashing debates of the last several years, much misinformation on the paper and...