Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

MPA Head Sees Print as “Robust” and “Relevant”
This will come as no big surprise for people who truly understand marketing, but “delivering...
Multi-channel Ads Work in Favor of Print
Talking about current trends and future predictions is “all well and good,” but according to...
FTC Warns Publishers: You’re Liable
In an attempt to curb potentially deceitful publishing, the Federal Trade Commission (FTC) issued a...
The Magical and the Not-so in Adobe CC 2015 Release
Getty Images and other stock photo suppliers are about to get a run for their...
Rolling Stone’s Problems are Journalism’s Problems
John Kroll (rightly) calls the story “appalling,” yet he feels that much of the reaction...
Lost in Translation: Why Print Writing Doesn’t Work Online
As brands embrace journalism, one of the ideals they work toward is often “content re-use.”...
How FB and Apple are About to Own the News
“We’re not trying to go, like, suck in and devour everything.” Thus spoke Facebook’s Chris...
HGTV Magazine Keeps Bumping Up the Base Rate
Six base rate bumps since they launched in 2012? Not too shabby for HGTV magazine,...
How Print Magazines Open Doors in the C-Suite
Growing – that’s how 60% of B2B publishers describe their reading audience in the latest...
Apple’s Support of Ad Blocking Shocks Industry
Buried in the fine print at last week’s Apple developer conference (WWDC) was some industry-shaking...