Are you considering responsive design for your website? For well-known examples of responsive websites, see The Boston Globe, Mashable, Disney, Starbucks and others. Responsive media sites are popping up often. Responsive design resonates with publishers. The development technique stems from the proliferation of new devices, screen sizes and platforms being used by consumers and the... read more →
"I believe in all platforms all the time" referring to print, digital and mobile engagements with their magazine brands. Steve Lacy, Chairman & CEO, Meredith Corp.
iPad Mini print ad campaign wins design award for magazines - As noted by Ad Age, each of five print ads features a different magazine's cover at the left, and the same cover within an iPad Mini at the right, with a small Apple logo and the tiny words iPad Mini at the bottom.... read more →
This is the third installment of a four-part series looking at how publishers are organizing themselves to thrive in the post-desktop era. It is brought to you by Vizu, A Nielsen Company, the leader in measuring digital brand advertising effectiveness. For all the chatter about the hope of mobile advertising, most publishers... read more →
"People love magazines in their print and new digital formats." President of Hearst Magazine, David Carey.
A twenty-year veteran of the newsstand industry, working for a small wholesaler – Independent Direct Distributors – in the 1990s and for the Meredith Corporation in the 2000s. His newsstand successes include the Dollar Tree Program, Family Circle’s 75th Anniversary multi-platform promotion/$0.75 edition, and the sale of the first bookazine (Great... read more →
Alien-themed butler trays! Shocking mergers! Bizarrely profitable weight-loss products! Yes, SkyMall's business story is as wild and wide-ranging as its offerings. As you boarded your flight that day, perhaps you didn't realize you were in the market for a garden statue that looks like Bigfoot. But, as the plane doors... read more →