Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

Forbes: Blend Old and New to Make Readers Happy
The publishing magnate offers a refreshing look at the true purpose of being in business....
Are Publishers Digging Their Own Graves with Brand Content?
At the heart of the debate over native advertising is this central truth, summed up...
Wearable Tech, Now in Print
A print magazine aimed at fashionable tech? Why not; even techonistas like to read in...
Why Your Brand Needs to Get All Emotional
It’s time to shift our thinking from “are they listening?” to “do they care?” Consumer...
3 Ways to Make More Money with Direct Mail
Is your direct mail getting good returns? Try these three things to start boosting your...
Are We at Risking of Losing Our History?
Google boss warns of ‘bit rot’ as we throw all our data into a soon-to-be...
Exposing the Digital Ad Unicorn
Forbes reveals why the “perfectly targeted ads” promised by the Web are a myth. A...
Disney Aims to Make Coloring More Magical
Crayons? Check. Coloring book? Got it. Software to turn your book into digitized pop-up art?...
Print as the Haute Couture in your Brand Marketing
From dead to premium, what does print’s new status mean for publishers on a practical...
Yankee Magazine Marks 80 Years in Print
The iconic New England magazine offers a respite from our modern world, and that’s a...