Freeport Press Blog

Insights and industry news from
printing experts

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You communicate to your audience in a variety of ways. We write about a variety of media formats and communication tools with an emphasis on print. We also cover paper and distribution, the USPS, social media, and more. We hope you’ll find enlightening posts that can enhance and educate you and your business.

John McWade on Why He Still Loves Paper
“The reason I read a paper magazine or book is for the time it gives...
Pantone’s Color of the Year Is…
Pantone’s annual color has been announced…and there’s a wrinkle this year. Pink and blue. To...
Is the FTC About Smack Down Native Ads?
In the wake of rising ad blocking, publishers are looking to native ads as revenue...
Where Did the Money Come From this Year?
Where are magazine media brands growing? Folio: presents a recap from industry execs on where...
A Fascinating (and Slightly Terrifying) Look at Electronic Waste
E-waste is generated at a rate of about 112 pounds per person each year; what...
Against All Odds: Print Books Making a Comeback
Sales of physical books in the U.S. edge up over 2014 levels. “For the last...
What’s Really Going on with Magazines?
“It’s like a membership card you receive once a week, or month.” ~ Samir Husni,...
Differences Matter: the Imprint Paper Makes On Our Lives
Electrons are efficient, but paper is elemental. This is why we love print. “A toolbox...
What Brands Need to Know as Content Goes Mainstream
Most brands will crash and burn at marketing with content because they don’t get their...
Publishers Take on the Digital Ad Nightmare
The digital ad disruption of 2015 makes us hopeful for improvements in 2016; it looks...